As we have written before, high fashion brands are still doing charity. For this new holiday campaign Gucci collaborated with author and illustrator Michael Roberts to benefit UNICEF project. Michael Roberts is publishing a children's book called Snowman in Africa.
The book will be on sale in 200 Gucci stores worldwide and on Gucci.com for $25 from Nov. 16 till Dec 13.
All proceeds will go to UNICEF.